PHONE VERIFIED DEBT SETTLEMENT LEADS

Somewhere between Real Time Debt Settlement Internet Leads and Debt Settlement Live Transfers is the Phone Verified Debt Settlement Lead.  Each debt settlement lead type has its advantages, but we would like to point out how the phone verified lead may be a better solution for some groups.

Most sales people clamor for an easier way to make sales and greater commissions.  In a perfect world they would all have the product, the pricing, the right leads, and an easy sales process.  Nothing is ever perfect.  Leads are no different.  That is why understanding the benefits of the different lead types available to the debt settlement industry and coaching the sales staff to work with a variety of leads is so important.

Let’s take a look at the three types of debt settlement leads and then we will make a case for how phone verified debt settlement leads may be a good solution for you.

Debt Settlement Internet Leads are kind of a no-brainer.  The debt settlement industry is aware that there is a volume of leads created online through email, banners and pay per click strategies.  Companies have taken advantage of the internet and publisher’s abilities to increase numbers and flow of internet leads as debt settlement firms grow their business.  Let’s take a look at the advantages and disadvantages of internet leads for the debt settlement industry.

Advantage:  The internet has the ability to generate a lot of leads for the debt settlement industry.

Advantage:  As a company grows, the internet has the lead generation capacity to grow with a company.

Advantage:  The internet delivers real time inquiries of consumers looking to reduce their credit card debt.

Advantage:  You can buy them as exclusive or semi-exclusive and are reasonably priced.

Disadvantage: Firms must work hard to get a hold of internet leads to develop the sales opportunities.

Disadvantage:  There is always some level of inaccurate information and bad phone numbers.

Disadvantage:  Just because a consumer fills out a form does not guarantee they pick up the phone right away.

Disadvantage:  Less than 100% contact ratio.  You may not reach every lead you pay for.

Debt Settlement Live Transfers are produced to take the sales representatives out of the lead development process and focused on closing deals.  For those groups with sales representatives that will not do the outbound calling work required to light up the sales board, the debt settlement live transfer is a good solution.  A domestic call center rep screens consumer prospects for credit card debt above $10,000, a work status and income source to support enrollment in a debt settlement program, a desire to find out more about debt settlement and payment relief, and the time to talk right then and there.  At that point a transfer rep makes a warm introduction to a debt settlement enrollment counselor.

Advantage:  The live transfer is an inbound call that eliminates the need to outbound call.

Advantage:  Consumers are pre-screened for qualification for the debt settlement service.

Advantage:  Sales floors are able to schedule their calls and sales day.

Advantage:  100% contact ratio on leads.

Disadvantage:  The calls are delivered during the day when working consumers that make great clients are working.

Disadvantage:  Debt counselors are better at qualifying leads than transfer reps.

Disadvantage:  The higher cost of this lead puts pressure on debt settlement firms to close more of them

Phone verified debt settlement leads use aged internet, radio and television leads to develop debt settlement leads that are posted to a CRM like an internet lead.  Using domestic call centers from a publicly traded firm, phone verified debt settlement leads go through an intense qualification process to become a phone verified lead.  It is clear when the call center representatives conclude a phone conversation that the consumer understands they are getting a call from a debt settlement firm.  They make doubly sure that a consumer understands that they will be getting a call from a debt settlement organization.  We hear you asking where the advantages are.  The price of this lead is similar to a real time exclusive debt settlement internet lead but less than the debt settlement live transfer.  The lead development washes out those wishy washy form fillers that debt settlement firms aren’t able to reach after they fill out a form.  Phone verified debt settlement leads represent consumers  that have been pre-qualified and understand that a professional representative of a debt settlement firm is going to call.  This is a lead that is significantly cheaper than domestically generated debt settlement live transfers and that offers a posted lead that has been verified for about the same price of a real time exclusive debt settlement internet lead.  Clearly the phone verified debt settlement lead has value.

Advantage:  This is a high quality lead that has been phone verified to meet basic qualifications

Advantage:  The phone verification process removes the wishy washy nature of some internet responders.

Advantage:  The cost is slightly higher than real time exclusive internet leads with a higher quality.

Advantage:  The cost is lower than the debt settlement live transfer lead and perhaps a better lead.

Disadvantage:  It is not an inbound call.  You must have the ability to coach your enrollment counselors and sales people to pick up the phone and work the leads thoroughly.

Phone verified leads are good solution for a firm that is used to internet leads but wants a pre-qualified lead.  This lead type removes the uncertainly of qualification before it becomes a lead.  At that point, all a debt settlement firm has to do to be successful is make sure it’s sales force does whatever it takes to get a hold of the prospects.