WHY A SEMI-EXCLUSIVE DEBT SETTLEMENT LEAD MAKES MORE SENSE

 

Sales organizations may have different theories on this.  Opinions are largely based on experience.  To those that disagree with our assessment of real time exclusive debt settlement leads and semi-exclusive internet leads we say God bless them!  They are entitled to their opinions and there conclusions are absolutely based on their own experiences with leads.  We bring a universal view of internet leads because we are a lead provider and are immersed in lead generation for the debt settlement industry.  The purpose of this piece is not to discount the contrary experiences of debt settlement firms but to offer insight as to how a real time semi-exclusive internet lead may be a better solution than an exclusive.

In today’s world where every dollar matters, it is logical to assume that everyone is looking for the best deal possible. Under the belief that everyone is looking for value for their money and comparison shopping, isn’t it also logical to assume that those seeking the debt settlement service are looking for the best deal and best service possible?  We believe this is absolutely the case!  How does this affect internet leads?  This is the crucial question that must be answered here.

Is it not also logical to assume that consumers looking at the debt settlement option are looking at a number of options?  In this scenario, there is a strong likelihood that they went online and filled out forms tied to multiple offers.  In this case, there really isn’t ever an exclusive lead.  The consumer is actively pursuing solutions to reduce their debt and fill out forms related to many different offers of the debt settlement and credit card relief solutions.  When this is the case, paying top dollar for a real time exclusive internet lead may not make sense.

Why pay for exclusive when you know there is a high degree of likelihood that a consumer is shopping around online and filling out more than one offer and form?  The semi-exclusive debt settlement internet lead addresses this issue.  Even with an exclusive internet lead for debt settlement, firms are competing for the business and loyalty of the consumer filling out the form.  The world is a competitive place!

With a semi-exclusive debt settlement internet lead, you are getting a big discount to compete with 1-2 other firms.  We agree that they could have filled out forms elsewhere and this only cements our belief in the cost reduction found with the semi-exclusive debt settlement internet lead. While you pay less for semi-exclusive debt settlement internet leads, it is imperative that you work these leads as quickly and thoroughly as you can.  This is how your sales staff should approach every lead.  Period!  There is no excuse for not respecting leads and squeezing every last ounce of sales out of them.

It is recommended that you use a CRM with semi-exclusive internet leads so that your firm is not subject to the competitive disadvantages experienced when firms receive semi-exclusive leads via email while sharing leads with firms that are getting the leads posted directly into their lead management systems.

Get more debt settlement lead for your money with semi-exclusive debt settlement internet leads and make sure that your sales staff works them like they are the last leads they will ever get.  If you can coach that type of effort and that type of determination, your sales will be a reflection of a model debt settlement organization.  By they way, with the reduced lead costs associated with going with the semi-exclusive internet debt settlement lead your cost per client acquisition will dip!

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